How is this different?

"Fit is the new skinny"

"Strong is the new skinny"

How the fuck is this different?  I don't see the amazing new motivation that some women do.  I see another way to be judged on what I look like, not on what I do.  The sayings are often printed on pictures of lean, somewhat muscular women.  You know, another body type to be compared to.

This is no different than the Victorian Era and restrictive corsets to achieve the tiniest waist possible.   The 1920's and the flappers binding their chests to achieve a washboard look.  The 1950's and the return to the hourglass figure perfectly coifed hair.  The 1960's with its Twiggy thin ideal.  The 1990's  D cups and no body fat.

So how is this different again?  I hate to burst the bubble of the believers but it isn't.  You may be striving for a different physical ideal but you are still allowing yourself to be judged on your appearance not on your accomplishments.

I get that things like "She does 30 unbroken pull-ups, do you?" isn't as catchy but isn't an accomplishment better to brag out?  Fit?  Strong? Prove it.  Tell me what you can do.  How fast can you run?  How much can you lift?  What is your sport?  Your skill?  Because the fact you look cute in a picture doesn't tell me shit.  It shows me that as a women I am still being held to a physical standard.  Nothing else.

Let's take this one step further.  What have these women done?  Are they scholars?  Innovators?  Artists?  Musicians?  Humanitarians? What have they contributed to society?  Not everyone is an athlete.  Not everyone will look like some standard.  And no standard is any better than its predecessor.